Performance starts long before the performance.
Elite teams don’t suddenly perform when the pressure arrives.
They prepare differently.
They communicate differently.
They reflect differently.
They hold each other accountable differently.
These aren’t sporting principles.
They’re human principles.
At GO Performance, we help organisations build those habits.
Why us?
Most consultants teach leadership.
Most trainers deliver workshops.
We build performance environments.
Everything we do is grounded in three things:
Experience
We've lived high performance.
Science
Everything is underpinned by psychology and evidence.
Application
Every idea leaves the room with practical actions your team can immediately implement.
Talent isn’t your biggest challenge.
Performance is.
Most organisations don’t struggle because they lack talented people. They struggle because talented people aren’t operating in the right environment.
When standards drift, communication breaks down, accountability disappears and pressure increases, performance suffers.
- Teams become reactive instead of proactive.
- Leaders spend more time firefighting than leading.
- High performers lose motivation.
- Culture becomes something people talk about rather than something they experience.
The organisations that consistently succeed don’t leave performance to chance. They build it intentionally.
Our mission is to take the principles of elite sport and apply them to business coaching. We help organizations unlock their potential, elevate performance, strengthen their culture, and create high performing teams that don’t just meet expectations but exceed them, driving performance improvement across the board.
Meet GO Performance
George Bates
Olivia Garrod
Olivia Garrod
Key Achievements
- World & European Champion Athlete
- Loughborough Lightning Head Coach
- Invictus Games Head Coach
- Great Britain U’25 Head Coach
- International Coach with Great Britain & Holland
- Keynote speaker with multiple businesses, sharing insights on elite sport and team performance
Olivia Garrod
Olivia Garrod
Olivia Garrod
Key Achievements
MSc Sports & Exercise Psychology [Distinction]
BSc Psychology [First Class Honors]
Published Researcher [Duty of Care and Safeguarding in Sport]
Training with CASES on SEPAR for business coaching in elite sport
Marathon & Ultra-Marathon Runner, focused on performance improvement for high performing teams.
